Privacy & Cookies Policy

Leadzai – Privacy & Cookies Policy
Effective Date: 22 July 2025

1. Who we are
This Privacy & Cookies Policy applies to Leadzai, S.A., a limited liability company incorporated under Portuguese law, with registered office at Av. Cidade De Maringá Nr. 55, 1º Piso, 2400-137 – Leiria, Portugal, registered with the Portuguese Commercial Register under number 514.339.098 and a fully paid-up share capital of €60,046.89 (“Leadzai”, “we”, “us”, or “our”).For data protection purposes, we act as a data processor when handling personal data on behalf of clients using our digital marketing platform available at www.leadzai.com (“Site” or “Platform”).

2. Scope of this Policy
This Policy explains how we collect, use, and protect personal data obtained through our Site and services. It applies only to data collected online via the Platform and does not extend to third-party websites or services linked to or integrated with our Platform.

3. What personal data we collect
We collect personal data (“Personal Data”) that you provide when interacting with our Site or services. This may include:
- Account and contact data: Name, Email address, Company name, Industry
- Billing data (for paying clients): VAT number, Address, city, country, and ZIP code
- Optional data: Profile photo, Social media profiles
- Technical and usage data: IP address, Browser and device information, Pages visited, Site interaction, Referring and exit URLs
- Anonymous statistical data for analysis and product improvement.

4. How we use your data
We use your Personal Data to:
- Provide and manage your account
- Deliver and improve our services
- Communicate with you about product updates, features, or support
- Ensure billing accuracy and legal compliance
- Enforce our Terms & ConditionsWe process data in accordance with the EU General Data Protection Regulation (GDPR), based on one or more of the following legal grounds:
- Your consent
- Contract performance
- Legal obligation
- Legitimate interests (e.g., product improvement or fraud prevention)

5. Cookies and similar technologies
We use cookies and other tracking technologies to:
- Recognize returning users
- Save your preferences
- Analyze usage data
- Improve platform performanceWe may use third-party tools like Google Analytics or advertising cookies to understand traffic patterns. You can manage or block cookies in your browser settings. However, disabling cookies may affect Site functionality.Learn more at: www.allaboutcookies.org.

6. How we protect your data
We take data security seriously. Key measures include:
- HTTPS encryption
- Secure cloud hosting with strict access controls
- Network segregation and monitoring
- Two-factor authentication
- Regular software updates and security reviewsEven with robust measures, online data transmission carries inherent risks. Users should take appropriate precautions when sharing data.

7. Sharing with third parties
We may share your data with:
- Trusted service providers under data processing agreements
- Legal or regulatory authorities when required
- Advisors or investors under confidentiality
- Partners or platforms (e.g. Google Ads, Meta) if needed to deliver your campaignsWe may share anonymous usage data for analytics or commercial purposes.

8. Your rights
Under GDPR, you have the right to:
- Access, correct or delete your data
- Object to or restrict data processing
- Withdraw consent at any time
- Request data portability
- Opt-out of marketing communications
- File a complaint with the Portuguese Data Protection Authority (CNPD)To exercise these rights, contact us at: legal@leadzai.com

9. Your Consent
By using our Site and services, you acknowledge that you have read and understood this Privacy & Cookies Policy.Where required by law, we will request your explicit consent before collecting or processing your personal data, particularly for:
- Marketing communications
- The use of non-essential cookies or tracking technologies
- Optional information you choose to provideYou can withdraw your consent at any time by contacting: legal@leadzai.com.

10. Data storage and retention
We store your Personal Data on secure servers located within the European Union. Data is retained for up to three (3) years from your last interaction, unless a longer period is required by law. We will notify you before closing your account due to inactivity.

11. Changes to this Policy
We may update this Privacy & Cookies Policy from time to time. Changes will be posted on this page with the new effective date. By continuing to use our Site, you agree to the updated terms.

12. Contact us
For any questions or requests, please contact:
- legal@leadzai.com
-
www.leadzai.com