Our insightful blog

5 Types of Online Ads You Can Create With Leadzai

From display to social media, you can choose from many online ads in the Leadzai app to advertise easily with guaranteed results. In this article, we’ll go through the types of ads and networks we offer to help you grow your business. Let’s dive in!

Rita Pereira

May 25, 2023

How Mindpartner is helping us with our team’s wellbeing

Did you know May is Mental Health Awareness Month? To celebrate this date, Mariana, our Chief of Staff, has written a text about our experience with Mindpartner, a company promotes mental health and well-being through a range of professional services. Read the full article now!

Mariana Machado

May 11, 2023

3 Steps to Run Successful Ads with Leadzai

Today we’re excited to explore in-depth three crucial steps you will encounter when creating your ads with Leadzai: Audiences, Keywords and Budget. What do they mean? How exactly will they help you achieve your goals? Let’s dive in!

Rita Pereira

April 24, 2023

Ask our CEO: João de Sousa Aroso

It's Leadzai's sixth anniversary and we're marking the occasion with a special Ask Me Anything to our CEO João de Sousa Aroso! In this interview, we will explore João's motivations for becoming an entrepreneur, as well as how he describes the spirit of Leadzai. Let's dive in!

Rita Pereira

April 10, 2023

How are Small Businesses using AI in their Digital Marketing?

Artificial Intelligence is having its moment. Never before have we had AI involved in so many aspects of our lives - neither we nor many businesses around the world: companies are also already taking advantage of what AI has to offer! But in what ways are small businesses using AI tools in their marketing efforts?

Rita Pereira

March 21, 2023

Women at Leadzai: find out what it's like to work in Tech today

In honour of International Women's Day, we've given six female team members voice to shed light on how is it to work in tech today. How did they start working in this field? Who were the mentors that inspired their careers? What skills do they believe are essential to developing? Get ready to be inspired!

Rita Pereira

March 8, 2023

4 Quick Tips to Write Online Ads That Work

You know you need to create ads that work but don't have the time to apply best practices to promote your business online? In this blog post, we will quickly show you four tips to help with the copy in your ads. That's right: you'll learn four techniques to gain more customers. Let's get started!

Rita Pereira

February 15, 2023

Ask our Lead Developer: António Maltsev

Get to know our Lead Developer and Head of the Research and Development field a bit better. What does he love the most about his work and which are his daily challenges? If he had to choose between cats and games… which would he eradicate from the face of the earth? Discover all answers here!

Rita Pereira

February 7, 2023

Following his Board appointment in September of 2020, Luis Baptista-Coelho becomes Leadzai's President & Chief Revenue Officer

João Aroso

February 1, 2023

Selecting the Right Goals For Your Campaigns  – a Leadzai Beginner's Guide

Do you wish you could create ads specifically suited to your business needs? Well, Leadzai has arrived to help you out with that! In this new article, we will guide you through all the goals Leadzai presents to help you create an effective ads campaign. Let's start!

Rita Pereira

January 24, 2023

7 Terms You Need To Learn When Creating Ads with Leadzai

Are you a small business owner? To smoothen and streamline the creation of your ads, this article collects seven of the main terms you will encounter when generating your ads on Leadzai. Are you ready to start? Let's go!

Rita Pereira

January 11, 2023

12 Mistakes You’re Making on Your Website (and how to avoid them)

From image and copy sizes to SEO-specific terms, our Performance Team recognised 12 different mistakes that are recurrent in many small business websites. To help you out, we have gathered all of them in a full list and addressed how you can avoid them. Let’s start!

Rita Pereira

December 20, 2022