Our insightful blog

Artificial Intelligence

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6 min

How are Small Businesses using AI in their Digital Marketing?

Artificial Intelligence is having its moment. Never before have we had AI involved in so many aspects of our lives - neither we nor many businesses around the world: companies are also already taking advantage of what AI has to offer! But in what ways are small businesses using AI tools in their marketing efforts?

Rita Pereira

March 21, 2023

Team

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9 min read

A Day in the Life of a Data Scientist

Have you ever heard about a field called Data Science? In this blog post, we’ll uncover some of the secrets behind this very recent profession within the IT industry

Rita Pereira

August 16, 2022

Team

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6 min read

A Day in the Life of a Back end Developer

Today, we decided to call another colleague to help us by showing you the other side of our platform: the back side of things. Welcome to the Back end world!

Rita Pereira

July 4, 2022

Team

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7 min read

A Day in the Life of a Front end Developer

Have you ever wondered what a Front end Developer does? What’s their daily routine? Which challenges do they face? Which technologies are used in their everyday work? Well, today you will know everything!

Rita Pereira

June 15, 2022

Ask Me Anything

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4 min read

Ask our Head of Product & Partner Engagement

We asked Matthew Gill a few questions about his role at Advertio and got to know him a little better. Here’s what he had to say.

Matthew Gill

April 13, 2022

Product

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1 min read

Advertio announces support for Responsive Search Ads

We are delighted to announce that Advertio now supports the Responsive Search Ad (RSA) Format on both the Google Ads and Microsoft Advertising platforms.

January 31, 2022

Ask Me Anything

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4 min read

Ask our Language Analyst

Eugénia Rocha, or Geninha, as she’s known around here, came to Advertio just over a year ago. She joined the team as an intern to help with translations and all linguistic-related issues.

Eugénia Rocha

January 19, 2022

Team

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3 min read

Looking back on 2021

2021 was the year of people and teamwork. We found the best talent out there, continued growing our partner network and bet on structuring the business to withstand even more campaigns and ads.

João Aroso

December 22, 2021

Online ads

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3 min read

7 tips to get more from your ads this holiday season

It is official: the holiday season has started. This is the time to decorate your house, buy gifts, participate in festive dinner parties and celebrate with friends and family.

Rita Amaral

December 21, 2021

Ask Me Anything

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7 min read

Ask our CFO

Marcos Azeredo joined us as CFO back in August, so it’s time to get to know him. We asked him a few questions and here’s what he had to say.

Marcos Azeredo

November 18, 2021

Marketing

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3 min read

B2B marketing: 4 ways to use LinkedIn to optimise your presence

B2B marketing can face many challenges when it comes to generating business leads.

Rita Amaral

November 17, 2021

Online ads

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5 min read

Looking for the right keywords? Try this

A correct keyword can drastically improve your ad’s performance and bring the conversions you need for your business.

Rita Amaral

November 11, 2021

Online ads

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4 min read

Quality Score: how to improve your ads and get more conversions

Google Ads are a great way to bring traffic to your website and increase sales.

Rita Amaral

November 5, 2021

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